Discover Baybay City is the brainchild of Alden Escabarte. The story dates back to November 2011—realizing the increasing popularity of Facebook, he created the Facebook page, Discover Baybay City. The platform is anchored in his vision and advocacy to promote local tourism in the city.
Through the years, Discover Baybay City has become one of the most influential city-centric platforms in Eastern Visayas. Alden never thought that his simple, personal advocacy can create ripples in the community, not just in the city, but across the region.

Discover Baybay City started as a personal blog but evolved into a digital media platform. The online community has grown fast in the past decade. Discover Baybay City, with more than 98,000 organic followers on Facebook and has become the #1 and most followed online community in Baybay City.

Speaking Engagements
Webinar on Transportation and Tourism: Role of Transportation in Tourism
Southern Leyte State University (SLSU)
Keynote Speaker
4 May 2021 – Sogod, Southern Leyte
Seminar on “Current Trends in the Hospitality Industry”
Western Leyte College (WLC)
Keynote Speaker
26 April 2020 – Ormoc City
Hospitality + Tourism = BooOOoomm! Convention
Western Leyte College (WLC)
Convention Speaker
4 February 2020 – Ormoc City
Usage of Social Media in Agriculture Promotions
Agricultural Training Institute (ATI) – Eastern Visayas
Visayas State University (VSU) – Main Campus
Keynote Speaker
22 February 2019 – Baybay City, Leyte
Impacts of Blogging and Social Media in Tourism
STI College of Ormoc
Keynote Speaker
24 March 2018 – Ormoc City
Effective Norms of Blogging
Eastern Visayas State University (EVSU) – Ormoc City Campus
Keynote Speaker
23 March 2017 – Ormoc City


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